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Apple Shares iPhone 14 Ad With Former NHL Stars P.K. Subban and Joe Thornton

Apple recently shared an iPhone 14 ad featuring former NHL stars P.K. Subban and Joe Thornton on its YouTube channel in Canada. In the video, the pair search for Subban's missing tooth on an outdoor ice hockey rink in the middle of the wilderness.


Using their iPhones as flashlights, they appear to find Subban's tooth, but it wasn't his tooth after all and they continue their long night of searching. The ad conveys that the search is made possible thanks to the iPhone 14 Plus having long battery life.

"Our longest battery life ever on iPhone 14 Plus — for when the hunt is on, and you need it the most," says Apple, in the video description. "Relax, it's iPhone."

Apple's tech specs say the iPhone 14 Plus lasts up to 26 hours for offline video playback, up to 20 hours for streaming video playback, and up to 100 hours for audio playback. For many tasks, the iPhone 14 Plus does have the longest battery life of any model ever, but Apple says the iPhone 14 Pro Max can last up to 29 hours for offline video playback, likely due to the device's power-efficient ProMotion display.

Subban and Thornton both retired from the NHL following the 2021-22 season.

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Top Rated Comments

sjsharksfan12 Avatar
45 months ago
Please let this be the first sign of Apple taking over from ESPN (Who will break away from Disney and can't afford the NHL Anymore, hopefully) and giving us all the Hockey games with no blackouts.

Nice commercial.
Score: 3 Votes (Like | Disagree)
45 months ago
Long battery life is always welcome. Expecting future iPhones to have even better battery life.
Score: 2 Votes (Like | Disagree)
45 months ago
I love it, too bad it isn't airing in the US...hockey needs some serious love and exposure here.
Score: 2 Votes (Like | Disagree)
45 months ago
As a Canadian all that I can say is... is this the best Apple could do?
Canadian stereotypes?
Score: 2 Votes (Like | Disagree)
45 months ago
Good to see Thornton in the media with his pants on this time.
Score: 1 Votes (Like | Disagree)
Johnny907 Avatar
45 months ago
This is ironic seeing how 1) almost every phone comes with a flashlight these days and 2) battery life on my 14 running the latest version of 16.1 has been complete dog poo.
Score: 1 Votes (Like | Disagree)