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Is an Apple Event Still Likely This October Following Today's Surprise iPad Mini 7 Announcement?

Apple has held an October event in three out of the past four years, but is an event this month still likely after today's surprise iPad mini 7 announcement?

scary fast apple event
While some Apple enthusiasts believe that the iPad mini 7 being unveiled in a press release today means that Apple is unlikely to hold an October event this year, the announcement does not entirely rule out the possibility. Last year, Apple held a 30-minute virtual event on October 30 to introduce new MacBook Pro and iMac models with the M3 series of chips, so another Mac-focused event this October would not be out of the ordinary.

This month's updates to the Mac lineup are rumored to be more significant than those announced a year ago. In addition to updated MacBook Pro and iMac models with the M4 series of chips, the Mac mini is expected to receive its biggest redesign since 2010, and that might be something that Apple wants to highlight on video during a virtual event this month. According to rumors, the new Mac mini will be nearly as small as an Apple TV, and feature two front-facing USB-C ports, which would make it look more like the Mac Studio.

On the other hand, Apple already unveiled the standard M4 chip in the iPad Pro earlier this year, whereas the M3 chip was unveiled at the October event last year. Still, there are the higher-end M4 Pro and M4 Max chips that need to be announced.

This isn't to say that Apple will for sure host an event this month. Rather, there is simply no reason that the iPad mini being announced early rules out an event.

What do you think? Will there be an event this month, or simply more press releases?

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Top Rated Comments

sherwinzadeh Avatar
22 months ago
The MacBook event already happened ... by a Russian YouTuber :)
Score: 52 Votes (Like | Disagree)
quietstormSD Avatar
22 months ago
If you consider a 30 minute video prerecorded video being released an ”event”. I guess sure.
Score: 27 Votes (Like | Disagree)
22 months ago
Not to worry, because the ALL NEW iPad Mini is here! It has the fastest, most powerful, most capable iPad Mini processor Apple has ever released in an iPad mini. And Apple didn't stop there. Now, the iPad Mini is BUILT FOR APPLE INTELLIGENCE! Apple Intelligence takes AI to a whole new level, offering a level of customization, responsiveness, and efficiency never before seen an iPad Mini! This is SINGLE HANDEDLY AWESOME!
Score: 16 Votes (Like | Disagree)
nickf Avatar
22 months ago
MEDIA: An Apple event is definitely happening in October! Gurman says so! We've been talking about it for weeks! Months, even!
ALSO MEDIA: Ah, maybe not.
Score: 15 Votes (Like | Disagree)
F23 Avatar
22 months ago
No. with the Russian MacBook leak they have cancelled the event. they probably recorded it already but will not have an event.

just press releases. minor updates anyway, like the boring one today.

Welcome to Tim's Apple.
Boring, disappointing incremental updates with focus on increasing margins.
Score: 13 Votes (Like | Disagree)
Aka757 Avatar
22 months ago
There is no way they announce the M4 Pro, M4 Max, and redesigned Mac mini via press release. I know lots of folks think the iPad mini press release was reactionary after the M4 MBP leak, but I'd be surprised if that was actually the case. They likely had this waiting in the wings for months; these things don't get created, reviewed, and approved for release in a matter of a week or 2.
Score: 11 Votes (Like | Disagree)