A new survey by ChangeWave Research reveals that Apple is poised to grab more PC switchers this holiday season.
ChangeWave Research surveyed its members which are described as a "group of 9000 businesses, technology and medical professionals who are working on the front line of technological change."
Apple's share of laptops bought July-September was up 3 percentage points to an all-time high of 12% among alliance members. Its share of desktops purchased the past 90 days fell 4 points to 7%. In the next six months, Apple's share of all planned desktop purchases is up 4 points to 18%. Its share of planned laptop purchases is down 2 points to 17%.
Meanwhile, according to IDC, Apple's U.S. marketshare was 4.8% in the second quarter, up from 4.4% a year ago, while its worldwide marketshare remains at 2.5%.
Sunday November 8, 2026 7:42 am PST by Joe Rossignol
Apple has made a change to its development process for iOS 28, macOS 28, and corresponding software updates, according to Bloomberg's Mark Gurman.
In his Power On newsletter today, he said Apple separates development of each year's new operating systems into three major stages. Typically, he said each stage consists of four weeks of coding followed by a four-week "convergence" period where...
Friday November 6, 2026 3:27 pm PST by Juli Clover
When the iPhone Duo launched, we shared a list of some of the fun apps developers created for the new form factor. Two weeks out, developers are continuing to come up with fresh ideas, so we thought we'd share some of our favorites.
Games
Marbles Unhinged ($2.99) - Marbles Unhinged is a marble maze designed for the Duo. When you fold it, the floor turns into a ramp. If you stand the top...
Thursday November 5, 2026 12:59 am PST by Tim Hardwick
Apple is launching five new products on Friday, November 6, following pre-orders that opened last week, including its first touchscreen MacBook Pro models.
The following new products will be available from today:
iPad mini with OLED display and A20 Pro chip
iMac with M6 chip
14-inch MacBook Pro with M6 chip
14-inch MacBook Pro with OLED touchscreen
16-inch MacBook Pro with OLED...
