Everything Apple Announced at the September 2025 Event

i miss the product releases of the Jobs era

Honestly? Not much to get excited about.

If you’ve already got an iPhone 15 or 16 Pro, this release probably isn’t for you. The upgrades feel pretty minor, and I’m not sure who Apple’s really aiming at here.

The iPhone 17 seems to be the most cost-effective phone ever made, I guess it will be much more popular compared with earlier releases. It has the 120Hz screen with ProMotion. This is the top feature why people bought the Pro model. But at this low price point, how much would it contribute to Apple's revenue even it gets most popular...

For the AirPods Pro 3...who will buy it just for talking with foreigner? LOL. I mean Apple has to add some AI-powered features to be in line with other competitors. However, I don't see why people would upgrade. The previous version is good enough.

Forget about the new Apple watch series if you already have one...

Snoozefest for me. I see no reason to upgrade my AWU V1, iPhone Pro Max 14 and AirPods Pro 2. Maybe next year. I would only consider the iPhone upgrade if T-Mobile gives me an awesome deal.

Apple proves yet again that the company of Steve Jobs has become a data-mining Google tribute act. Other than Mac Os and cloud privacy better is everywhere else.

13 minutes is way too long... you can easily skim the MacRumours(TM) live updates in about three minutes.

13 minutes? This video could've been a bullet point list:

* AirPods Pro

* Better bass and ANC
* Longer earbud battery life, shorter case battery life
* Heart rate sensor for some reason even though many users have Apple Watch

* Apple Watch

* Blood pressure monitoring, including last-gen devices
* Little bit longer battery life
* SE is actually a pretty good deal now
* Ultra can connect to satellites

* iPhone

* Brighter and slightly larger display with Pro motion
* Center Stage camera with dual recording
* 48MP ultra wide camera
* Faster charging and Qi 2
* Apple N1 chip for efficient wireless networking

* iPhone Air

* It's thin and expensive
* Only one camera
* Battery kinda sucks

* iPhone Pro - iPhone upgrades plus:

* Vapor chamber with unibody for strength and heat dissipation
* 48MP telephoto that can do 8x 12MP compared to previous 5x
* 56% larger sensor in the main camera to improve image quality
* Actually great battery life improvements
* Lower display reflectivity to improve outdoor contrast
* ProRes RAW video that maybe 0.02% of people will use
* MOAR RAM